Getting your message delivered to the right audience takes a carefully planned strategy and experienced team to execute it. CDP can be that partner for you in communicating the ideas of your brand to potential customers.

We can provide a complete direct mail marketing strategy focused on the following goals:

Increase brand awareness
Build customer relationships
Generate leads and sales

Get results with comprehensive direct mail campaign management.

From education and healthcare to finance and manufacturing, we provide direct mail marketing services that get your message to your customers quickly, efficiently and accurately. Here are the mailing services CDP offers:

Data processing and list management

CDP uses professional mailing and list management software capable of processing large files to keep your mailing lists and marketing databases clean and up to date. We maintain software that performs gender coding, name parsing, custom selection processing, geocoding, radius selection and more.

First-class daily mail pickup and commingling

CDP is one of only a few presorters licensed and authorized by the US Postal Service to commingle and process first class letters and flats. Our advanced sorting equipment and processing allows us to take burdens off the USPS mail stream, and in turn they offer us discounts for that service.

Other benefits include labor/equipment/materials reduction, cash flow management and faster delivery. We will provide an up front rate per piece based on your volume so you know exactly what you are saving and spending. Each program is unique – let us help analyze a program that works for you.

NCOA list processing

Keeping return mail down to a minimum is essential in reducing mailing costs. Postal regulations are advancing toward automation with a priority on delivering mail to the right place the first time.

Using NCOA processing services offers cost savings and better list control, ultimately getting you better results for what you’re spending.

Custom duplicate elimination

Duplicated mail is an occurrence not to be overlooked. It will not only increase your mailing costs, but the annoyance could turn off potential customers. From standard household dupe elimination to special retention rules, CDP will show you how to avoid this scenario and save money in both print production and postage.

Envelope addressing

It’s a no-brainer; a properly prepared and personally addressed envelope will dramatically improve the chance it will be opened. The professionals at CDP will handle this task for you applying keen attention to detail to make sure your materials are addressed correctly and clearly.

Direct mail personalization

Engage with your current and potential customers directly by putting a high-quality, printed document in their hand. Personalized, printed letters go a long way in connecting with your customers on a more intimate level and it will increase the odds of your brand being recognized and standing out among the competition!

Postal service guidance

CDP works directly with the local USPS support team to make sure we always have the most up to date information from mail rates to mail program discounts as well as any additional information that matters most to our customers.

Mail piece hand assembly & stuffing

You shouldn’t have to compromise your vision and goals due to a time crunch. For jobs that require piece matching or custom stuffing that cannot be automated, leave these time-consuming tasks to the CDP team so you can focus on more immediate needs.

Marketing outsourcing coordination

As outsourcing can often lend itself to a more creative approach, this is an advantageous solution for special marketing and targeted direct mail.

Marketing solutions—simplified.

As your partner and strategist in getting your message in front of the right people, we’re focused on putting together a holistic plan that leads to results—and taking care of all the communications along the way.

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